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Beverly R. Hart
Associate Broker, REALTOR
Mobile Phone: 678-458-3250, Office Phone: 770-814-2300

Pricing To Sell

Pricing To Sell

Determining price is one of the most critical steps in preparing your home for sale. A well priced home often sells quickly once it is put on the market. When your home is priced right from the outset, you maximize your opportunity of reaching the most qualified buyers and obtaining top dollar.

Pricing your home correctly:

Abandon Your Personal Point Of View

Buyers care more about how they see using the home than about how much you paid for it or how many memorable moments your family shared there.

Consider Recent Upgrades

Upgrades are an important consideration - but only if they're recent. Major improvements can also benefit you, especially if they're in the bathroom and kitchen, but be realistic about the present condition of the improvements. A 10 year old kitchen is NOT a new kitchen. Make a list of all improvements you've undertaken since buying your home.

Examples:

Consider Market Conditions

Are homes in your area selling quickly? Will your home be on the market in the strong home-buying season? Are interest rates attractive? Is the economy strong? Is it a buyer's market or a seller's market? Is the local job market healthy or are layoffs eminent?

Sweeten The Deal

If you are flexible on a closing date, you'll attract more buyers who want to move in right away. Make this known. Contributing to your buyer's closing costs can also help facilitate the deal.